Checked 28 Oct 2026 on AppFollow’s own pages (sources below). AppFollow prices are from its pricing page in pounds, before VAT. Earful prices are in pounds. List prices may have changed since. All comparisons
side by side
| Earful | AppFollow | |
|---|---|---|
| Price | £34 an app a month on Plus, £29 billed yearly; £27 each from 10 | Essential: £99 a month billed yearly or £139 monthly, 5 sources. Team: £339 or £479, 10 sources. Excludes VAT |
| Free | Free plan for 1 location, and a live demo with no sign-up | Free plan: 2 sources, 7-day history |
| Sources | App Store and Google Play, plus 13 review sites for businesses | App Store, Google Play and Trustpilot on every plan; Microsoft Store, Xbox, Amazon and more on higher plans |
| Replies | Post straight to both stores on Plus; unlimited AI drafts on Plus | Reply in the tool: 500 manual replies a month on Essential, unlimited automated; AI drafts |
| Rankings | Google Maps rank grids for businesses | ASO keyword, category and top-chart rankings |
| API | REST API and MCP server on every plan | Public API; 1,000 credits on Essential |
where AppFollow is stronger
- ASO: keyword tracking, competitor tracking and top charts.
- More sources, including Steam, Discord, Reddit, Samsung and Huawei.
- Helpdesk integrations such as Zendesk, Helpshift and Intercom.
- ISO 27001 certified.
where Earful fits
- One app on both stores for £34 a month, against £139 for AppFollow’s five-source plan.
- No caps on manual replies.
- Businesses with Google, Tripadvisor or delivery-app reviews as well as apps.
moving across
- Look around the live demo, then start on Earful’s free plan with one location.
- Add its review pages, or find it by name. Where Earful asks, add the free Earful Companion to your browser.
- Check the reviews match what you see today, then set up alerts and your reply tone.
- Once you’re happy, cancel the old tool from its own settings.
sources
- appfollow.io/pricing
- appfollow.io/app-review-management-tool
- appfollow.io/appfollow-api
- appfollow.io
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